AI will only be as good as your Data: Why fixing workflows and unifying systems matters more than ever
Artificial Intelligence is not magic, it is an amplifier. It takes whatever data you give it and magnifies it. If your data is rich, accurate and meaningful, AI will make it more powerful. If your data is fragmented, inconsistent or incomplete, AI will make that louder instead. This was the core message of my recent […]
AI in Sales: How to Enhance Performance Without Replacing People
๏ปฟ Sales professionals face increasing pressure to do more with less. But what if the answer isn’t working harder, but working smarter – by embracing AI? Thatโs the question posed during a recent B2B Marketing Live webinar, hosted in partnership with Maximizer, featuring Matt Head, Relationship Manager at Avrion, and Freya Ward, Global Growth Director […]
AI-Powered Sales: Amplifying Performance, Not Replacing People
AIโฆ It is everywhere, and the corporate world is in a scramble to try and figure out how best to use it. For sales professionals like us, we are left wondering if AI will eventually replace us. So I asked AI that exact question, I typed: “My name is Matthew Head, I am a Relationship […]