partnership5

Our customers trust us with systems that sit at the heart of their business, so integrity and transparency are non‑negotiable. We’re honest about what you really need (and what you don’t), clear about risks and constraints, and open in our communication throughout every project. That’s how we build long‑term relationships where our customers feel informed, respected and genuinely supported.

We also believe the best results come from partnership, not just projects. Being conscientious means we take the time to understand your processes, your people and your pressures before we talk about technology. We think carefully about adoption, change management and ongoing support – not just getting a system live. Our mindset is one of ownership and reliability: if we’ve committed to an outcome, we’ll work with you until it’s achieved, and we’ll be there afterwards to help you adapt and improve as your business changes.

sustainability4

Our value of Positive Impact and Sustainability reflects our belief that good business should also be good for people and the planet. We invest in apprenticeships to open up careers in technology, build skills and create opportunities in our local community. We are also proud members of the Hertfordshire Chamber of Commerce. We support environmental initiatives through our work with organisations such as ecologi and Planet Mark, helping us to understand and reduce our footprint while encouraging more sustainable ways of working. By embedding ESG thinking into how we operate – from who we hire to the projects we deliver – we aim to be a partner our customers can trust to do the right thing, not just the easy thing.

innovation4

Finally, thoughtful innovation and continuous learning sit at the core of how we work. We’re constantly exploring better ways to connect systems, automate processes and surface the right information at the right time – but we never chase innovation for its own sake. We invest in our team’s development, from apprentices through to senior leaders, so you benefit from a blend of fresh thinking and deep experience. The result is solutions that feel modern, robust and intuitive, giving you confidence that Avrion will not only solve today’s challenges, but help you stay ahead of tomorrow’s.

The Leaders Behind Avrion

Core Values - Jonathan Wilkins

Jonathan Wilkins

Director

Jonathan leads Avrion with a clear focus on helping customers get real value from technology, not just more systems. He’s a natural transformer — always looking for better ways to work and encouraging fresh thinking across the business.

You’ll often find him talking directly with customers, listening to what’s really getting in the way. Jonathan believes the best ideas come from collaboration and curiosity, and that change works best when it’s practical, not rushed.

Core Values - Harish Bhudia

Harish Bhudia

Head of Development

Harish turns ideas into working solutions. As our technical wizard, he leads the development team to keep pushing what’s possible — without losing sight of what customers actually need.

He’s passionate about building systems that work in the real world, not just on paper. If you’re on a digital journey with Avrion, Harish is the one helping make it real, reliable and ready for what’s next.

Core Values - David Asher

David Asher

Head of Technical

David is our go‑to expert for making complex systems work smoothly behind the scenes. Known as the king of configuration, he specialises in hosting, infrastructure and technical support — and explaining it all in plain English.

He’s also big on education, making sure customers and colleagues alike understand how things work and why. David’s focus is simple: stable, secure systems that people can trust and rely on every day.

Core Values - Sam Walton

Sam Walton

Head of Commercial

Sam’s strength is understanding your business before talking about solutions. He’s great at spotting where things are getting stuck and helping shape the right approach to fix them.

From first conversation to signed order, Sam makes sure nothing gets lost in translation as projects move into delivery. His calm, clear way of working helps set everyone up for success from day one.

Core Values - Caroline Robertson

Caroline Robertson

Head of Marketing and Planning

Caroline leads Avrion’s marketing with a focus on clarity, honesty and real stories. Her team creates content that answers the questions you’re actually asking — not the ones technology companies assume you have.

She loves capturing customer success stories and sharing what’s worked, and why. Caroline also cares deeply about Avrion’s people and culture, and is a passionate champion for EDI and ESG across the business.

Environmental, Social & Governance (ESG)

Environmental, Social & Governance (ESG) should be at the core of all businesses as collectively we have a responsibility to protect our planet. We have made it part of our mission statement so it is at the heart of everything we do.

We’ve always believed that if we want to help organisations work smarter, we also have a responsibility to look after the world we work in. That’s why we partner with Ecologi (from 2021) to support tree‑planting projects and carbon‑reduction initiatives around the globe. Every month, we contribute to projects that restore forests, protect ecosystems and remove carbon from the atmosphere — practical, measurable action rather than box‑ticking. It’s a simple way for us to balance the impact of the work we do and ensure our growth doesn’t come at the planet’s expense. For our clients, this means choosing Avrion is also supporting positive environmental change. As we help you automate processes, reduce paper‑based tasks and join up systems, we’re working behind the scenes to offset our own footprint too. Through Ecologi — and our broader commitments —we’re building a business that reflects our values: thoughtful, responsible and always aiming to leave things better than we found them.
sustainability3

We’re proud to be members of Planet Mark, a programme that helps organisations measure, reduce and ultimately eliminate their carbon impact. For us, it’s a practical framework — not a badge. Each year, we track how we use energy, how we travel, how we work and where we can cut waste. It gives us a clear, honest picture of our footprint and keeps us accountable as we work towards achieving Net Zero. Being part of Planet Mark also keeps us learning: new ideas, better practices and smarter ways to build sustainability into the everyday running of our business.

But we don’t want this to be something only Avrion does. One of Planet Mark’s strengths is how accessible it makes environmental progress. You don’t need to be a large organisation or have a dedicated sustainability team to get started — you just need the willingness to measure where you are today and make small, consistent improvements. If reading this sparks something for you, we’d encourage you to explore Planet Mark or similar programmes.

Whether you’re reducing energy use, rethinking travel or starting your own Net Zero journey, every step you take adds up. If we can do it, so can you — and together we can create a bigger impact than any one organisation can achieve alone.

What do our customers say?

“Avrion built the system according to our needs and fine-tuned it as required once we began to use it. They have been very supportive throughout and helped us navigate through the entire process.”

Carly Cullen – Priors Hall Park Management

“After almost a year of trying unsuccessfully to engage with our existing partner, trying to get them to talk about upgrading and personalising the system, we decided to switch over to Avrion. Avrion had been in conversation with us and once we engaged with them, they immediately gave us something unique. They allowed us to effectively have an off-the-shelf CRM system that we could customise – at affordable rates. Rates that are competitive for SMEs.”

Cole Fellows – The Insurance Network

“With our workload and team outgrowing our old method of workflow management, we needed a solution. Having worked with Avrion in the past, we asked them to take a look. Dave, Nick and Sam took the time to go through our process with us. It was decided that a ticketing system was required - the guys set up what we required and assisted us whilst we inputted our data and got it going. I think the level of customer service we have received from Avrion is 5 stars.”

Mike Bevan – SPM Instrument UK

“Data is one of the most valuable assets any business has, but unlocking its true value depends on quality, meaningful analysis, and having the right tools and skills to turn insights into strategy and revenue. Having worked with Avrion, I can say they really do bring the expertise to help businesses make that transformation!”

Catherine Royle – Restore plc

“Looking back, partnering with Avrion to implement Microsoft Dynamics 365 was one of the best decisions we made. Our operations are now efficient, our team collaborates seamlessly, and we’re equipped to scale our business with confidence. If your company is struggling with inefficiencies like we were, I highly recommend working with Avrion – they’ll make sure you get a solution that truly works for you.”

Raj Mahay – Resin Products

“We first came across Maximizer Sales Leader Edition (SLE) when looking for a CRM system with quoting functionality to replace an aged manual system based mainly on Excel! From development to implementation, each stage was found easy to transact and made easy to understand with the support offered found to be exceptional. Our main area of focus was to improve systems to reduce stress on resource with minimal impact on the team – this was achieved with great success & the system welcomed.”

Liane Atherton – AAF Air Filters

“Avrion has, from the start, been very honest and clear about what we can achieve without spending vast sums of money on an entirely new system. We now have a system that can evolve as the development does, to improve and continually improve account visibility for our homeowners and improve cash flow by utilising the automation that we required.”

Carly Cullen – Priors Hall Park Management

“Avrion’s AI and automation solution transformed our operations. What used to take three full-time staff days to process now happens automatically - accurately, consistently, and at scale. We’ve reclaimed time, reduced errors, and empowered our team to focus on higher-value work. It’s been transformative.”

COO at a leading UK waste management company

“Working with Avrion has been amazing from start to finish. We use Maximizer as a main system, however we required a bespoke quote tool building for our sales team. From start to finish, the integration of the software and support has been nothing short of phenomenal. Their entire team are very knowledgeable, efficient and nothing is ever too much. We look forward to using Avrion moving forward and continuing a great business relationship.”

Luke Hogg – Knoxford Fabrications

“Maximizer CRM has been an invaluable tool. It enables us to be very efficient, keep on top of client projects and opportunities, and deliver the service we want to for our customers.”

Graham Cording – Smart Presentations