We asked Gerry Brown to tell us a little about his Four Principles of Customer Service (CX). Culture, Commitment, Community and Communication. There is always room for new ideas, and building a better foundation usually happens when we are open to new ideas and thoughts shared. We hope you enjoy the Four Principles journey with Gerry. In this Blog we explore the first principle: Culture.
Six Key Benefits of CRM The use of CRM systems has grown over 25 years from experimental beginnings to the point today where CRM is the biggest business application of all time. The reason that it has become so important is fairly obvious – without effective control and understanding of the customer relationship the overall […]